Jan 9, 2025
How I Approach a UX Audit
Conducting a UX audit can feel overwhelming, but it’s one of the most effective ways to identify opportunities for improving a product. Over time, I’ve developed a structured process to ensure every audit is insightful, actionable, and aligned with user needs.
Here’s how I approach a UX audit:
Understand the Goals
Before diving into the product, I ask key questions:
What are the business objectives?
Who are the target users?
What specific challenges or feedback exist?
This helps me frame the audit around meaningful outcomes.
Analyze User Flows
I map out the core user journeys, looking for friction points, unnecessary steps, or confusing interactions. The goal is to ensure every step feels intuitive and purposeful.
Evaluate Design Consistency
I review typography, color palettes, button styles, and overall alignment to ensure the interface feels cohesive. Consistency builds trust and clarity for users.
Summarize Findings with Actionable Recommendations
The key to a great UX audit isn’t just identifying issues—it’s offering solutions. I prioritize recommendations based on impact and feasibility, ensuring the client knows where to start.
A UX audit isn’t about pointing out flaws—it’s about uncovering opportunities to make the product better for users and more aligned with business goals.
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